While others charge Rs. 10,000-11,560 for the same quality, we believe premium fabrics should be accessible. This is our most expensive product—and worth every rupee. When you hold Arctic Pure Lattha in your hands, you'll instantly understand why this is Pakistan's best unstitched kharak thandar fabric. No one—absolutely no one—offers this caliber of lattha at our price point.

✓ Highest Kharak Grade Available - Maximum crisp texture, the hallmark of premium lattha
✓ 100% Pure Cotton Kharak Thandar - No blends, no shortcuts, pure authenticity
✓ Lightweight All-Season Comfort - Perfect weight for Pakistan's climate year-round
✓ Generous 7-Meter Length - Premium extra fabric for any custom design
✓ Exceptional Durability Guarantee - Engineered to last years with proper care
✓ Color-Fast Technology - Fade-resistant quality; return guarantee if color issues arise
✓ Gets Better With Age - Softens beautifully while maintaining character
✓ Manufacturer-Direct Quality - Same fabric big retailers sell for Rs. 11,560+
✓ Unbeatable Price Point - Save Rs. 3,000-4,600 vs. market rates
✓ Breathable & Skin-Friendly - Natural cotton for all-day comfort
✓ Premium Arctic Pure Shade - Crisp, clean, versatile color
✓ AFSAAR Quality Assurance - Return policy backs our confidence
✓ Perfect Drape & Fall - Professional tailors' favorite fabric
✓ Market's Best Value - Challenge anyone to find better quality at this price

Exclusive AFSAAR Price: Rs. 6,897 Market Price: Rs. 10,000 - 11,560
You Save: Rs. 3,103 - 4,663!

This is the deal of the century for premium lattha. While competitors sell similar quality for Rs. 10,000+ (and even our own manufacturer's store charges Rs. 11,560), AFSAAR brings you this flagship fabric at an unbeatable Rs. 6,897. You simply cannot find this level of authentic kharak thandar quality at double our price anywhere in Pakistan—we guarantee it.

Why pay more when you can get manufacturer-direct quality at wholesale pricing? At AFSAAR, we eliminate middlemen and pass massive savings directly to you. This isn't just fabric; this is an investment in premium quality that will serve you for years. Get luxury-grade, high-kharak lattha that outperforms fabrics costing Rs. 15,000+, all while enjoying AFSAAR's ironclad quality guarantee and hassle-free returns.

✓ Premium shalwar kameez - The gold standard for traditional wear
✓ Formal kurta pajama sets - Sophisticated texture for special occasions
✓ Summer luxury wear - Lightweight breathability meets elegance
✓ Winter layering - All-season versatility you can trust
✓ Wedding and festive attire - Make a statement with authentic kharak
✓ Executive professional wear - Refined texture for business settings
✓ Custom tailoring projects - 7 full meters for complete flexibility
✓ Collectors of premium fabrics - The best kharak thandar available
✓ Gifts for discerning individuals - Give the gift of unmatched quality
✓ Traditional Pakistani wardrobes - Authentic craftsmanship that honors heritage

Perfect for men who refuse to compromise on quality, understand the value of genuine kharak thandar cotton, and demand fabrics that last for decades—not just seasons.